Building Mori

Lately, I’ve been thinking a lot about what AI is actually optimizing for.

Most AI products today focus on:

And honestly, that makes sense.

Those are tangible problems with measurable value.

But at the same time, I started noticing something strange:

People are becoming more productive, yet often feel increasingly disconnected from themselves.

We consume enormous amounts of information every day, but rarely stop to reflect on our own lives.

We remember notifications better than emotions.

We document moments, but struggle to understand what those moments actually meant to us.

That realization is what led me to start building Mori.

Why Mori?

I didn’t want to build another chatbot or productivity tool.

I became more interested in a different question:

What if AI could help humans better understand themselves over time?

Not by replacing human relationships.

Not by pretending to be a therapist.

Not by maximizing engagement.

But by quietly helping people reconnect with the flow of their own lives.

The Idea Behind Mori

Mori is an experiment around:

Right now, Mori works by using daily photos and contextual reflection prompts to help users revisit and reinterpret their days.

The core idea is simple:

Photos capture moments.

Reflection gives them meaning.

Instead of treating photos as social content, Mori treats them as fragments of lived experience.

At a chosen reflection time, Mori asks small questions based on the user’s day:

The goal isn’t productivity.

The goal is awareness.

Over time, Mori begins connecting emotional patterns, environments, relationships, and recurring experiences into something closer to a long-term understanding of self.

What I’m Really Interested In

As I continue building Mori, I keep coming back to bigger questions:

I don’t think I have clear answers yet.

But I believe one of the most important challenges ahead is not only building more intelligent AI —

but building AI that understands humans more thoughtfully.

The Direction I’m Exploring

Long term, I’m becoming increasingly interested in the idea of:

Personal Context Infrastructure

A system that helps AI understand humans beyond isolated conversations.

Not just:

Maybe the future of AI isn’t only about intelligence.

Maybe it’s also about continuity, reflection, and human understanding.

Still very early.

But excited to keep exploring this direction.